CFSA-Member-News

Astral Holds Distributor Seminar

Astral recently hosted an Astral Distributor Seminar, which took place August 6 – 8, 2017. The event included a day of action-packed racing at the Winchester Speedway, the World’s Fastest ½ Mile Track, in Winchester, Indiana. Following a day of exciting racing, the group enjoyed an Italian feast at the Randolph Inn & Suites in Winchester.

The educational portion of the seminar took place at Astral’s corporate facilities in Lynn, Indiana. The group spent the first day discussing Astral’s extensive product line, hearing about improvements from each department to better serve the distributors, sharing ideas to improve their businesses, and then they became the first distributors to see several new pieces of marketing materials for products that were available for immediate distribution. In addition, Jack Lechner, Jr., President of the Cincinnati College of Mortuary Science in Cincinnati, Ohio, addressed the group about his experiences in the funeral industry as well as how mortuary students are being groomed to better facilitate the families they will serve.

The event wrapped up with a dinner at Referee’s Bar & Grille in Winchester, a plant tour, and a Q & A session.
Astral Distributor Sales Coordinator, Billy Emrick, stated, “Without our valued, family-owned, independent distributors, we could not be one of the leading manufacturers of 18 gauge, 20 gauge, and stainless steel caskets that we are today! We owe a lot to our distributor customers for their loyalty and continued support of Astral products.”

Funeral homes and families can choose Astral products knowing that they are getting a superior product at an affordable price from an American manufacturer. Astral products can be purchased from authorized distributors and company-owned business centers throughout the United States and Canada. For more information about Astral and its products, visit the company’s website or call 1-800-278-7252.